Using Unyfy to Strengthen Live Events with Borussia Dortmund

During our time working with Borussia Dortmund, we have helped each other navigate web3 and bring solutions that move the needle.

One of our recent releases, the Live NFT feature allows community hosts to broadcast QR codes that users can scan in person and receive air-dropped NFTs within the app. This allows for some interesting interplay between live events, bounties, and Unyfy-powered apps.

As a user acquisition tool AND a community engagement feature, we think Live NFTs will be a strong feature for all community hosts moving forward. Especially if you combine it, as BVB did, with Redeemable NFTs. With those you have the option to create NFT-based virtual goods that contain special perks such as merchandise, coupon codes, or exclusive content.

Here is BVB on LinkedIn:

"One of our main goals is to bring our fans exciting experiences that are fan-centric and help them to live their passion, especially on digital channels. Liquiditeam has been one of our close #Web3 partners for a few years now and we used #Unyfy, their flagship solution, to build our international fan app.

💡Unyfy has provided us with out-of-the-box solutions that helped us to make a move into Web3 in a smart way. Fan votings and digital stickers are fun ways for fans to get involved on the app. So we were excited when they launched a feature that blends the digital and physical. Their new Live NFT feature was an opportunity for us to bring some of those fun #digital experiences to a real event and connect our international fans with each other."

Head over to the Unyfy site to find out how you can leverage our platform to build your own premium community.

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